Welcome!

Whether you're just thinking about starting a gifting company, or you've taken the leap and want to level up, I'm so glad you're here!

I want to be the resource that I wish I’d had when I had started this amazing journey- someone to talk to about reaching out to wholesalers, which products to choose, how to price my gifts, how to land those first few customers, how to work social media, how to find great products, and how the heck shipping works. I’ve put together downloads and resources that would have saved me hundreds of hours and thousands of dollars- I hope they do the same for you!
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the deal

This is the season we’ve been planning for and waiting for all year long. September through December can be a wild ride, but as a product business owner, it’s SO fun and SO exciting (and, ok, maaaayyybee just a little stressful... but mostly exciting!). Here are 5 things we're thinking about in September to get ready for Q4.

If you’ve been following along for a while, you’ve probably heard me talk about how much I love Profit First Accounting. I know “accounting” can be a scary word for a lot of business owners (budgets, taxes and payroll, blehhhh!). But, it doesn't have to be!

When was the last time you took a real vacation? For entrepreneurs, sometimes it seems impossible. I'm here to tell you: it doesn't have to be!

It's summertime, so I'm getting a lot of out-of-office messages (that's awesome!!). While most are the standard "I'm out until XYZ, please contact ABC," occasionally, I get a really great, really memorable one!

One of the questions I get asked most frequently by fellow product-based business owners is: “How did Teak & Twine get into Anthropologie?!” If I had to give just one answer about how we did it: I’d say grit.

Demolition on Teak & Twine's new space is done and construction is underway! It won't be long before we can move into our new studio. I'm excited to show you what's been happening at the construction site!

These five words have made me more money than any other words in my six years of business. And they’re the five words I LOVE hearing more than anything from the vendors we work with!

Product Website Must-Haves

While there are so many strategies that can turn a so-so website into an amazing one, if you sell products, there are a few things that you absolutely must have on your website.

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How 20 Minutes a Day Can Change Your Business

When to-do lists are a mile long and life is pulling you in 100 different directions, how do you find time to work on your business? It’s challenging, right? This is a question I get asked frequently. My answer: 20 minutes a day. Let me explain by way of an example…

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My #1 hiring tip

Whether you’re thinking about hiring your first employee or you’re hiring employee #10, the decision to bring on a new team member is a big one. In the earliest years of running my business, I would bring in help whenever it felt like there was more work to be done than I could do myself…

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Defining your niche market

In my one-on-one consulting calls, one of the first questions I ask is: “who is this product for?” As in, who is your tribe or ideal customer avatar? What is your niche market and who are your people? Usually, the answer that I get sounds like this…

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How to land a dream customer

For the majority of product-based businesses, when the work phone rings in late October, you know it’s going to be good. It may even be your dream customer calling! By that point in the year, the holiday ordering season is in full swing…

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Oh hey there!

Knock knock! Hi, it’s me, Torrance! Your business bestie! I heard you needed help so I just came on over with a six pack of the hoppiest beer I could find and some Taco Bamba. I love excel spreadsheets and numbers and sales and corporate strategy and marketing and analytics (yep, I’m weird like that!).

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